SUPERIOR STAR REWARDS™

Your Loyalty Deserves More.

Every Purchase Pays You Back.

At Superior Equipment & Supply, we believe loyalty should be
recognized.

That's why we created Superior Star Rewards™—our free customer
loyalty program designed to help foodservice professionals get even more value
from every purchase.

Whether you're stocking up on everyday essentials or investing in a
complete commercial kitchen, every eligible purchase earns Stars that can be
redeemed for future savings.

No complicated point systems.

No punch cards.

No coupons to remember.

Just real rewards for the products your business already buys.

Enrollment is FREE.

Become a Superior Star Check My Balance

Earn Stars on Almost Everything

From everyday supplies to major equipment investments...

Every eligible purchase earns Stars.

Earn Stars On:

Smallwares & Kitchen Tools

Packaging & Disposables

Cleaning & Janitorial Supplies

Tabletop & Serving Essentials

Food Preparation Equipment

Refrigeration

Cooking Equipment

Beverage Equipment

Ice Machines

Display Merchandisers

Storage & Shelving

Complete Kitchen Packages

If you buy it at Superior, chances are you're earning Stars.

Why Become a Superior Star?

Maximize Your Purchasing Power

You're already purchasing the products your operation depends on every day.

Now those same purchases can help reduce the cost of your next order.

Whether you operate a restaurant, café, bakery, food truck, school, university, healthcare facility, hotel, catering company, convenience store, grocery store, or commercial kitchen, Superior Star Rewards helps your purchasing dollars go even further.

Membership Includes

⭐ Earn Stars on eligible purchases
⭐ Redeem Stars instantly at checkout
⭐ FREE enrollment
⭐ Automatic reward tracking
⭐ Exclusive member-only promotions
⭐ VIP invitations to events and demonstrations
⭐ Birthday Bonus

How It Works

Superior Star Rewards was built to be simple.

1. Enroll

Create your FREE Superior Star Rewards account.

Enrollment takes less than a minute.

2. Shop

Every $1 You Spend = 1 Star

There are no cards to carry.

No receipts to save.

No codes to enter.

Every eligible purchase is automatically tracked in your account.

3. Save

Redeem your Stars instantly at checkout.

Use them on your next order...

or continue saving toward your next equipment purchase.

The choice is yours.

Turn Stars Into Savings

Every Star you earn brings you closer to additional savings.

⭐ 500 Stars

Receive $5 OFF

⭐ 1,000 Stars

Receive $10 OFF

⭐ 5,000 Stars

Receive $50 OFF

Redeem your Stars whenever you choose.

Use them on everyday supplies or save them toward larger equipment
purchases.

Your Stars.

Your Business.

Your Choice.

Member Benefits

Superior Star Rewards is more than a loyalty program.

It's another way we invest in the success of our customers.

Automatic Tracking
Every eligible purchase is automatically added to your account.
No paperwork.
No manual tracking.
No hassle.
Flexible Redemption
Redeem your Stars whenever it works best for your business. Whether you're purchasing a case of gloves or investing in a new refrigerator, your Stars are ready when you are.
Exclusive Member Offers
Enjoy access to member-only promotions, seasonal specials, exclusive pricing opportunities, and limited-time offers available only to Superior Star members.
VIP Events & Demonstrations
Receive invitations to exclusive product demonstrations, culinary showcases, educational workshops, and special events hosted at the Superior Foodservice Innovation Center.
Birthday Bonus
Because we truly appreciate your business, every Superior Star receives a special birthday reward.

Frequently Asked Questions

Is Superior Star Rewards free?
Absolutely.
There is no cost to join.
Membership is completely free.
Do I need to enroll before earning Stars?
Yes.
You must enroll before Stars begin accumulating.
Purchases made before enrollment are not eligible.
What purchases earn Stars?
Most purchases made at Superior Equipment & Supply are eligible, including smallwares, disposables, chemicals, food preparation equipment, refrigeration, cooking equipment, and commercial foodservice equipment.
Certain exclusions may apply.
When can I redeem my Stars?
As soon as you've earned enough Stars to reach one of the available redemption levels.
Redeem them during checkout on eligible purchases.
Do my Stars expire?
Stars remain active as long as your account remains active.
We'll notify you well in advance if your Stars are approaching expiration.

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More Than a Loyalty Program

For more than 40 years, Superior Equipment & Supply has been helping
restaurants, institutions, healthcare facilities, schools, and foodservice
professionals build smarter, more efficient kitchens.

Superior Star Rewards is simply another way we say thank you for
trusting us as your foodservice partner.